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HBMA Case Study: Texting Statements

DMA integrated pay-by-text and two-way messaging solution in March to great success...

Now more than ever, text messaging should be included in any omnichannel practice management and billing strategy. Consumer demand for touchless, digital services is at an all time high since the pandemic, and trust in text-based payments and communication with healthcare companies is growing stronger.

DMA’s client, Dexios Radiology Billing, were among the earliest adopters of the newly integrated Everyware SMS billing solution.

"We are so impressed with the response and payment rates that we can’t wait to expand. We’re especially surprised with text-to-pa success because most of the company’s patients are in the older demographic." says Tracy Baase, vice president at Dexios.

"The beauty of integrating with DMA and Everyware means Dexios’ clients don’t have to ask patients to download any payment app or patient portal app. We know people are already texting on their phones, so all they would have to do to pay a bill with us is open a link from a text message."

The best times of day to text patient bills for the highest response and payment rates, early adoption rates, opt in best practice sand more, are included in the full story published in the HBMA RCM Adviser Magazine, Volume Q4, PP 27-29.

If you’re not already a member of Healthcare Business Management Association, join and subscribe for more articles like Texting Statements https://www.hbma.org/rcmadvisor/article/1201/ in the HBMA RCM Adviser.

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